This session is for you if:
- You own now or are thinking of starting a local business
- You care about someone who does, or
- You work for a local business and you want to help attract more customers
If you're thinking this is about websites, please know this session is about a much bigger picture where websites are only one part.
You used to rely on the Yellow Pages. Now most of your potential customers carry "the yellow book" in their handbag or pocket - a mobile phone.
While the local paper and what's left of the yellow pages is still a great way to get customers, it's not enough. Research shows people "look you up" before they call or visit. This happens if they have never heard of you, and it happens EVEN IF their friends or family said you were good.
In this session I'll explain how to shine a spotlight on an invisible business so you can be found. I'll boil the huge range of options down to the most essential. There will be some "get real" moments where I bust myths and hype you're used to hearing from SEO agencies, digital marketing agencies or website designers. In short, you'll get a roadmap for building your visibility at a pace and rate you can afford.
This is an interactive session so if you can, bring a device that will let you do a couple of quick things online. A mobile phone with a little bit of data plan is enough. If that's not an option for you now, come anyway and someone will share with you. And bring a question or two!
March Guest Speaker - Margaret Ornsby
Margaret Ornsby is the founder of More Customers More Sales, a digital marketing agency focussed on helping small and medium sized businesses. She created a business to serve people with their livelihoods on the line who are looking to avoid marketing fads and gimmicks.
As a Digital Analyst and Strategist, Margaret is a speaker, educator and hands-on consultant who helps local business owners navigate the online world.
Margaret has worked with start-up entrepreneurs, national and multi-national brands. Yet her passion lies with every-day businesses working to provide an honest living for themselves and the staff who depend on them.
In 2016, Margaret achieved recognition from Google as an expert for the Google My Business product. As one of the small group of hand-picked experts, she lends her knowledge to thousands of business owners and digital agencies around the world.
Meeniyan Town Hall
Smack in the middle of beautiful Meeniyan is the town hall, a lovely venue that has been the heart of entertainment in the community since 1892. The current building was built in 1939 after a fire demolished the first.
Address:
97 Whitelaw St,
Meeniyan VIC
Catering will be provided by:
